Mr. Luo Xiuliang, 17 years old, left his hometown with a dream to find a job. All he had was a bag of luggage and a water cup. The expectations of his mother and family were his motivation to move forward.
Luo Xiuliang, who was in his twenties, returned to his hometown with more than 1,600 yuan saved from working. On the way back, he met Manager Zhao of the Guihua Road Department Store in Fuyang. Not only did he get his first pot of gold for starting a business, but he also determined his lifelong career – clothing.
Starting with 6 sewing machines and 8 workers in a small workshop, Luo Xiuliang keenly realized that the market for self-branded suits would sweep China in the context of the new era of reform and opening up.
In 1985, “Zhejiang Pan’an Yufeng Garment Factory” was established, and Mr. Luo Xiuliang led a team of more than 30 people to start exploring and experimenting with suit design, production, manufacturing and marketing. The products have evolved from single to diversified, involving high-end clothing such as suits, leather jackets, cashmere coats, etc.
In 1990, the “Dongyang Fangjun Lisi Suit Factory” was established in Dongyang, and later renamed “Jinlida Garment Co., Ltd.”. The products have evolved from single to diversified, involving suits, leather jackets, cashmere coats and other high-end clothing. An industrialized, large-scale, and branded new clothing enterprise came into being.
In 1991, Dongyang Nanma Textile Wholesale Department began to operate the wholesale of woolen cloth, cashmere and suit fabrics, building agent channel resources, and an industrialized, large-scale new clothing enterprise came into being.
In 1996, “Shanghai Luo Hao Clothing Co., Ltd.” was established in Shanghai and the “Luo Hao” trademark was successfully registered, entering the era of branded operations. In the same year, the first Luo Hao store was born.
In 2017, it was renamed Luo Hao Clothing Group, and since then Luo Hao has entered a new historical period of rapid development and steady victory.
